May 29, 2024
Ros Atkins is a BBC journalist and host of the BBC Explainer series ‘Ros Atkins On…’ which has received millions of views all over the world.
Ros’ sharp, insightful explainers are a masterclass in unpacking complex issues in an accessible, informative, and engaging way. They are also proof that for all the talk of dwindling attention spans and waning audience numbers, if you make a good product, people will watch.
In his debut book, ‘The Art of Explanation: How to Communicate with Clarity and Confidence’, Ros shares the secrets he has learned from years of working in high-pressure newsrooms, identifying the ten elements of a good explanation and the seven steps you need to take to express yourself with clarity and impact.